Digital Marketing

Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email and their websites to connect with current and prospective customers.

We partner with an end-to-end provider of digital marketing services. Whether you're looking for a turnkey managed strategy, an independent audit, or services specific to a short-term campaign, our experience and approach are sure to prove to be a valuable asset. Our in-house services include:

• Social Media

• Search Engine Optimization

• Pay-Per-Click

• Digital Content & Video

• Web Design & Development

SOCIAL MEDIA

Social Media has changed how brands communicate with their audiences forever. Whether your business is a B2B or B2C brand, social media is a powerful way to build brand awareness, build a positive image, and drive lead generation. We specialize in strategic social media campaigns that focus on building and protecting a positive brand image, creating loyalty among fans, and driving new leads for your business. Our full suite of social media services includes:

• Social Strategy Development

• Social Media Advertising

• Social Media Advertising

• Community Engagement

Our data-driven approach ensures that you understand the true ROI of your social media efforts, and our team works tirelessly to improve the return on your investment in social media.

SEARCH ENGINE OPTIMIZATION

Billions of web browsing sessions begin with a search query every day. With more than a billion websites competing for the top spot in search results, it can be difficult to drive traffic to your site from search engines. We specialize in an innovative approach to SEO that uses white-hat tactics to put your website at the top of your target audience's searches. Our SEO services include:

• Keyword Research

• Technical SEO

• Full SEO Audits

• SEO Consulting

PAY-PER-CLICK

More than 60% of website traffic starts with a search engine query. Pay-Per-Click (PPC) puts your brand at the top of search results for queries relevant to your brand and audience. This valuable advertising real estate can provide an immediate source of targeted traffic to your website, driving conversions and contributing to revenue growth. Our PPC services include:

• PPC Strategy Development

• PPC Research

• Campaign Setup

• Turnkey PPC Campaigns

• PPC Optimization

We have extensive experience leveraging PPC to drive growth for our clients. Our approach to PPC is data-driven, which allows us to deploy campaigns that focus on efficiency and constant improvement.

DIGITAL CONTENT & VIDEO

Content is the king of today's marketing environment. The most successful brands in the world have developed detailed content strategies that help them inspire, entertain, and educate their target audiences. We specialize in helping our clients plan, produce, and promote content that drives audience engagement and conversions. Our full suite of content services includes:

• Digital Content Strategy

• Video Production

• Graphic Design

• Multi-language Content

Whether you're producing blog posts, images, or videos, You can trust us to support your content marketing efforts.

WEB DESIGN & DEVELOPMENT

Your website is the centre of your digital presence. It's one of the few places on the internet where you can deliver your brand's message free of distortion or distraction. SMDevop's web development services are perfect for brands at any stage. Our web development team can help you build your brand's website from the ground up. We specialize in building websites that tell a unique brand story while meeting the expectations of today's most discerning consumers. If your website is already built but isn't performing to expectations, we can perform a detailed audit and work with you to improve site architecture, design, and responsiveness.